No one trusts diesel anymore since "Diesel-Gate", it killed them in Europe which was the main innovation hub for them. Not to mention DEF systems that rob performance and complicate what should be a more straightforward and reliable system. It's dead tech outside of commercial use. I'm pretty sure my next truck will be electric, at least hybrid. I was holding out for the hybrid F150, but my Ranger finally gave out after nearly 300k and I wasn't about to use my snow truck for anything else. So I grabbed a 19' F150 with 2.7 and love it. The most I ever haul is a car dolly or stuff to take to the dump/recycling center and still get >20 mpg with a mostly city route. My snow truck is a 99' F350 regular can with the 7.3, it was already 15 years old and 150k in when I got it but it just won't die. It'll probably need new injectors in another 20k, but by then it'll have rusted to dust.