Your opinion is much appreciated...

Discussion in 'Dealers & Group Buys' started by adrock, Feb 22, 2011.

what should i name my company?

  1. aura guitars

    14 vote(s)
    26.4%
  2. etheric guitars

    5 vote(s)
    9.4%
  3. überman guitars

    25 vote(s)
    47.2%
  4. paradigm guitars

    14 vote(s)
    26.4%
Multiple votes are allowed.
  1. adrock

    adrock long ball larry!

    Messages:
    986
    Likes Received:
    263
    Joined:
    Nov 6, 2008
    Location:
    austin, tx
    well i'm sure it's no secret anymore, as my threads have gotten moved to this section, but i'm starting a "guitar company". it's basically me, myself, and i, building full on customs. i've gotten a lot of great feedback on the guitar i recently built, both locally and on here. everyone kept saying "this guitar is amazing, you should do this as a business!". so, i'm finally listening. i have most things worked out, except one very important thing... the company name!! very hard to make a solid decision, and I can be indecisive to begin with. so i figured i'd ask ss.org's opinion.

    here is the guitar i built, so i you can get an idea of what most of my stuff will be like. i will be expanding to more styles, and i'll do just about anything you want, within reason. but most of what i do will be along the lines of this - http://www.sevenstring.org/forum/de...-check-out-w-guest-appearance-56k-no-way.html

    here they are, in order of my preference. please feel free to suggest something, i'm always open to new ideas:

    1. aura guitars - i really like this one. it's short, simple, and inspires an airy, peaceful feeling when i say or hear it. i keep coming back to this one, but i think it's because it's a common, well known word.

    2. etheric guitars - i like the sound of this one a lot. again, the word inspires a calming peaceful feeling to me when i hear/say it. not much meaning behind the name, but that's not a big issue to me.

    3. überman guitars - my dads last name. it's very catchy, easy to remember. but also very tough and harsh sounding. not a bad thing, but not really what i had in mind.

    4. paradigm guitars - i've been tossing this name around for quite a bit. back when i was building drums, i was going to call them "paradigm drums", but that never panned out.

    let me know what you think, and please feel free to suggest anything :D
     
  2. Razzy

    Razzy [10]

    Messages:
    2,958
    Likes Received:
    691
    Joined:
    May 29, 2010
    Location:
    Amarillo, TX
    To be honest dude, none of these really tickle my fancy. Maybe I'm just in a weird mood, but none really roll off the tongue.
     
  3. adrock

    adrock long ball larry!

    Messages:
    986
    Likes Received:
    263
    Joined:
    Nov 6, 2008
    Location:
    austin, tx
    man, no worries at all. thank you for being honest :yesway:
     
  4. Randy

    Randy Ooh, Degrasse Tyson-son Super Moderator

    Messages:
    19,787
    Likes Received:
    2,406
    Joined:
    Apr 23, 2006
    Location:
    The Electric City, NY
    überman guitars was my choice. I sounds exotic and boutique-y, IMO.
     
  5. Sebastian

    Sebastian Poland CEO / RHLC ©

    Messages:
    9,462
    Likes Received:
    1,209
    Joined:
    Aug 19, 2006
    Location:
    Cracow, Poland
    Aura :yesway:

    uberman - interesting .. sounds German ...
     
  6. pink freud

    pink freud SS.org Regular

    Messages:
    4,108
    Likes Received:
    496
    Joined:
    Aug 10, 2009
    Location:
    Seattle
    Uberman for the brand, the others for model names.
     
  7. ev1ltwin

    ev1ltwin Sad Redskins Fan

    Messages:
    187
    Likes Received:
    15
    Joined:
    Nov 22, 2010
    Location:
    New Orleans
    uberman is fuckin win bro
     
  8. 13point9

    13point9 Now with Less Hair!

    Messages:
    2,051
    Likes Received:
    363
    Joined:
    Feb 16, 2010
    Location:
    London
    I was going to say Paradigm, but maybe its a better model name rather than brand name =)

    gone with Uberman as its your dad's last name sounds like a family business ;)
     
  9. Xaios

    Xaios Foolish Mortal Contributor

    Messages:
    9,694
    Likes Received:
    1,572
    Joined:
    Dec 3, 2007
    Location:
    Nimbus III
    Uberman FTW. It's got Uber and Man, together. It's like if Arnold Schwarzeneggar was a guitar brand.

    I wouldn't recommend Paradigm for a brand name, as Paradigm Speakers might take issue with it.
     
  10. Scar Symmetry

    Scar Symmetry Ex Whiny Bitch

    Messages:
    15,865
    Likes Received:
    2,947
    Joined:
    May 29, 2007
    Location:
    Bristol, UK
    An Etheric Paradigm sounds like a fucking badass guitar.
     
  11. adrock

    adrock long ball larry!

    Messages:
    986
    Likes Received:
    263
    Joined:
    Nov 6, 2008
    Location:
    austin, tx
    hahaha, this is so true. and i'm tempted to name my company etheric guitars, just to name the "flagship model" the etheric paradigm :shred:
     
  12. scherzo1928

    scherzo1928 has wood for you

    Messages:
    3,606
    Likes Received:
    624
    Joined:
    May 21, 2010
    Location:
    Mexico City
    What a badass last name. I would surely name it like that. It sounds better than Hartung ffs!
     
  13. heilarkyguitar

    heilarkyguitar Brown note

    Messages:
    515
    Likes Received:
    56
    Joined:
    Jan 1, 2011
    Location:
    mid-west IL
    überman guitars . uber kush lol pre 98 nice lol
     
  14. Scar Symmetry

    Scar Symmetry Ex Whiny Bitch

    Messages:
    15,865
    Likes Received:
    2,947
    Joined:
    May 29, 2007
    Location:
    Bristol, UK
    Sounds great to me.
     
  15. djpharoah

    djpharoah Awwww Yeaaaah Super Moderator

    Messages:
    13,586
    Likes Received:
    3,791
    Joined:
    Sep 9, 2006
    Location:
    Cali'
    I'd be more worried about a solid business plan and potential sales vs. a name for the brand. Having seen so many small time builders go under leaving so many jobs left behind leaves me with that kind of indifference. How will you prevent yourself from going under? How will you keep yourself afloat with a few customs when you need more money?

    It's a vicious cycle once you open yourselves up for customs - the public scrutiny can rip your business/dreams to shreds. Is this your part time endeavor or a full time job?

    Just some thoughts :2c:

    Good luck. I want to see at least one guy make it through the rough.

    Also if what I've said is stuff you've already covered/considered - my apologies. I just like to look out for people :cheers:
     
  16. adrock

    adrock long ball larry!

    Messages:
    986
    Likes Received:
    263
    Joined:
    Nov 6, 2008
    Location:
    austin, tx
    haha yeah that name :ugh:
    but which one of mine are you referring to? überman, or etheric?

    thanks for the advice man, i appreciate the heads up. definitely some good points made. but the name was definitely the last thing i thought about in all of this. i also have a full/part time job right now, so this is not my only source of income, by any means. i'm just gonna start slow with a few guitars at a time and see how it goes from there. if it takes off, awesome. if not, no biggie, i have other careers. as my man james brown himself said "you can't be greedy. you gotta take some... and leave some. i never been a cat who want it all." :D

    and i'm already feeling the pressure of doing customs/public scrutiny. one of my first customers wanted me to do some blackmachine replicas. i just couldn't do it in the end though, as i didn't want to start off on that foot. copying such a major company would not be good publicity, at all. i've set my limits as to what i want/can do.
     
  17. djpharoah

    djpharoah Awwww Yeaaaah Super Moderator

    Messages:
    13,586
    Likes Received:
    3,791
    Joined:
    Sep 9, 2006
    Location:
    Cali'
    :cheers:
     
  18. scherzo1928

    scherzo1928 has wood for you

    Messages:
    3,606
    Likes Received:
    624
    Joined:
    May 21, 2010
    Location:
    Mexico City
    Überman.
     
  19. adrock

    adrock long ball larry!

    Messages:
    986
    Likes Received:
    263
    Joined:
    Nov 6, 2008
    Location:
    austin, tx
    word

    :cheers: :shred:
     
  20. malin

    malin Goujat

    Messages:
    247
    Likes Received:
    59
    Joined:
    Apr 16, 2010
    Location:
    texas
    will take be on my custom adam?
     

Share This Page