Your opinion is much appreciated...

adrock · 02-22-2011, 10:29 AM

well i'm sure it's no secret anymore, as my threads have gotten moved to this section, but i'm starting a "guitar company". it's basically me, myself, and i, building full on customs. i've gotten a lot of great feedback on the guitar i recently built, both locally and on here. everyone kept saying "this guitar is amazing, you should do this as a business!". so, i'm finally listening. i have most things worked out, except one very important thing... the company name!! very hard to make a solid decision, and I can be indecisive to begin with. so i figured i'd ask ss.org's opinion.

here is the guitar i built, so i you can get an idea of what most of my stuff will be like. i will be expanding to more styles, and i'll do just about anything you want, within reason. but most of what i do will be along the lines of this - NGD: so i built a rgt style guitar, check it out!!!! w/ guest appearance (56K no way)

here they are, in order of my preference. please feel free to suggest something, i'm always open to new ideas:

1. aura guitars - i really like this one. it's short, simple, and inspires an airy, peaceful feeling when i say or hear it. i keep coming back to this one, but i think it's because it's a common, well known word.

2. etheric guitars - i like the sound of this one a lot. again, the word inspires a calming peaceful feeling to me when i hear/say it. not much meaning behind the name, but that's not a big issue to me.

3. überman guitars - my dads last name. it's very catchy, easy to remember. but also very tough and harsh sounding. not a bad thing, but not really what i had in mind.

4. paradigm guitars - i've been tossing this name around for quite a bit. back when i was building drums, i was going to call them "paradigm drums", but that never panned out.

let me know what you think, and please feel free to suggest anything

Razzy · 02-22-2011, 10:52 AM

To be honest dude, none of these really tickle my fancy. Maybe I'm just in a weird mood, but none really roll off the tongue.

adrock · 02-22-2011, 11:20 AM

Quote:

Originally Posted by Razzy

To be honest dude, none of these really tickle my fancy. Maybe I'm just in a weird mood, but none really roll off the tongue.

man, no worries at all. thank you for being honest

Randy · 02-22-2011, 01:30 PM

überman guitars was my choice. I sounds exotic and boutique-y, IMO.

Sebastian · 02-22-2011, 02:06 PM

Aura

uberman - interesting .. sounds German ...

pink freud · 02-22-2011, 03:27 PM

Uberman for the brand, the others for model names.

ev1ltwin · 02-22-2011, 03:32 PM

uberman is ....in win bro

13point9 · 02-22-2011, 03:42 PM

I was going to say Paradigm, but maybe its a better model name rather than brand name =)

gone with Uberman as its your dad's last name sounds like a family business

Xaios · 02-22-2011, 05:18 PM

Uberman FTW. It's got Uber and Man, together. It's like if Arnold Schwarzeneggar was a guitar brand.

I wouldn't recommend Paradigm for a brand name, as Paradigm Speakers might take issue with it.

Scar Symmetry · 02-22-2011, 05:25 PM

An Etheric Paradigm sounds like a ....ing badass guitar.

adrock · 02-22-2011, 10:30 PM

Quote:

Originally Posted by Scar Symmetry

An Etheric Paradigm sounds like a ....ing badass guitar.

hahaha, this is so true. and i'm tempted to name my company etheric guitars, just to name the "flagship model" the etheric paradigm

scherzo1928 · 02-23-2011, 12:52 PM

What a badass last name. I would surely name it like that. It sounds better than Hartung ffs!

heilarkyguitar · 02-23-2011, 01:05 PM

überman guitars . uber kush lol pre 98 nice lol

Scar Symmetry · 02-23-2011, 01:12 PM

Quote:

Originally Posted by adrock

hahaha, this is so true. and i'm tempted to name my company etheric guitars, just to name the "flagship model" the etheric paradigm

Sounds great to me.

djpharoah · 02-23-2011, 01:12 PM

I'd be more worried about a solid business plan and potential sales vs. a name for the brand. Having seen so many small time builders go under leaving so many jobs left behind leaves me with that kind of indifference. How will you prevent yourself from going under? How will you keep yourself afloat with a few customs when you need more money?

It's a vicious cycle once you open yourselves up for customs - the public scrutiny can rip your business/dreams to shreds. Is this your part time endeavor or a full time job?

Just some thoughts

Good luck. I want to see at least one guy make it through the rough.

Also if what I've said is stuff you've already covered/considered - my apologies. I just like to look out for people

adrock · 02-23-2011, 02:58 PM

Quote:

Originally Posted by scherzo1928

What a badass last name. I would surely name it like that. It sounds better than Hartung ffs!

haha yeah that name

but which one of mine are you referring to? überman, or etheric?

Quote:

Originally Posted by djpharoah

I'd be more worried about a solid business plan and potential sales vs. a name for the brand. Having seen so many small time builders go under leaving so many jobs left behind leaves me with that kind of indifference. How will you prevent yourself from going under? How will you keep yourself afloat with a few customs when you need more money?

It's a vicious cycle once you open yourselves up for customs - the public scrutiny can rip your business/dreams to shreds. Is this your part time endeavor or a full time job?

Just some thoughts

Good luck. I want to see at least one guy make it through the rough.

Also if what I've said is stuff you've already covered/considered - my apologies. I just like to look out for people

thanks for the advice man, i appreciate the heads up. definitely some good points made. but the name was definitely the last thing i thought about in all of this. i also have a full/part time job right now, so this is not my only source of income, by any means. i'm just gonna start slow with a few guitars at a time and see how it goes from there. if it takes off, awesome. if not, no biggie, i have other careers. as my man james brown himself said "you can't be greedy. you gotta take some... and leave some. i never been a cat who want it all."

and i'm already feeling the pressure of doing customs/public scrutiny. one of my first customers wanted me to do some blackmachine replicas. i just couldn't do it in the end though, as i didn't want to start off on that foot. copying such a major company would not be good publicity, at all. i've set my limits as to what i want/can do.

djpharoah · 02-23-2011, 03:11 PM

Quote:

Originally Posted by adrock

haha yeah that name

but which one of mine are you referring to? überman, or etheric?

thanks for the advice man, i appreciate the heads up. definitely some good points made. but the name was definitely the last thing i thought about in all of this. i also have a full/part time job right now, so this is not my only source of income, by any means. i'm just gonna start slow with a few guitars at a time and see how it goes from there. if it takes off, awesome. if not, no biggie, i have other careers. as my man james brown himself said "you can't be greedy. you gotta take some... and leave some. i never been a cat who want it all."

and i'm already feeling the pressure of doing customs/public scrutiny. one of my first customers wanted me to do some blackmachine replicas. i just couldn't do it in the end though, as i didn't want to start off on that foot. copying such a major company would not be good publicity, at all. i've set my limits as to what i want/can do.

scherzo1928 · 02-23-2011, 03:34 PM

Quote:

Originally Posted by adrock

haha yeah that name

but which one of mine are you referring to? überman, or etheric?

Überman.

adrock · 02-23-2011, 03:38 PM

Quote:

Originally Posted by scherzo1928

Überman.

word

Quote:

Originally Posted by djpharoah

malin · 02-23-2011, 03:59 PM

will take be on my custom adam?

adrock · 02-25-2011, 10:39 AM

Quote:

Originally Posted by malin

will take be on my custom adam?

take?

sorry man, the language barrier got to me this time

MF_Kitten · 03-01-2011, 12:16 PM

uberman! Definitely!

sonofabias · 03-01-2011, 12:26 PM

Quote:

Originally Posted by Scar Symmetry

An Etheric Paradigm sounds like a ....ing badass guitar.

Etheric is epic and evocative

SirMyghin · 03-09-2011, 02:19 PM

For that I had to choose Paradigm, it was a toss up between that and Aura. Uberman is a bit ridiculous/pretentious , and Etheric just sounds like you not to (best sarge voice) stop making up words. The whole human energy fields ... too dang hippie. (But Aura has a nicer ring so it still made the running)

Philligan · 03-09-2011, 02:51 PM

I was thinking Uberman to begin with, but the fact that it's your dad's last name makes it so legit, too. Uberman, for sure.

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View Poll Results: what should i name my company?
aura guitars	14	26.42%
etheric guitars	5	9.43%
überman guitars	25	47.17%
paradigm guitars	14	26.42%
Multiple Choice Poll. Voters: 53. You may not vote on this poll

02-22-2011, 10:29 AM	#1
adrock long ball larry! Join Date: Nov 2008 Location: austin, tx Posts: 1,007 Thanked: 22 Feedback Score: 4 reviews	Your opinion is much appreciated... well i'm sure it's no secret anymore, as my threads have gotten moved to this section, but i'm starting a "guitar company". it's basically me, myself, and i, building full on customs. i've gotten a lot of great feedback on the guitar i recently built, both locally and on here. everyone kept saying "this guitar is amazing, you should do this as a business!". so, i'm finally listening. i have most things worked out, except one very important thing... the company name!! very hard to make a solid decision, and I can be indecisive to begin with. so i figured i'd ask ss.org's opinion. here is the guitar i built, so i you can get an idea of what most of my stuff will be like. i will be expanding to more styles, and i'll do just about anything you want, within reason. but most of what i do will be along the lines of this - NGD: so i built a rgt style guitar, check it out!!!! w/ guest appearance (56K no way) here they are, in order of my preference. please feel free to suggest something, i'm always open to new ideas: 1. aura guitars - i really like this one. it's short, simple, and inspires an airy, peaceful feeling when i say or hear it. i keep coming back to this one, but i think it's because it's a common, well known word. 2. etheric guitars - i like the sound of this one a lot. again, the word inspires a calming peaceful feeling to me when i hear/say it. not much meaning behind the name, but that's not a big issue to me. 3. überman guitars - my dads last name. it's very catchy, easy to remember. but also very tough and harsh sounding. not a bad thing, but not really what i had in mind. 4. paradigm guitars - i've been tossing this name around for quite a bit. back when i was building drums, i was going to call them "paradigm drums", but that never panned out. let me know what you think, and please feel free to suggest anything

02-22-2011, 10:52 AM	#2
Razzy Why not Zoidberg? Join Date: May 2010 Location: Amarillo, TX Posts: 2,657 Thanked: 80 $Razzy is rather kvlt and tr00. \m/$ $Razzy is rather kvlt and tr00. \m/$ $Razzy is rather kvlt and tr00. \m/$ $Razzy is rather kvlt and tr00. \m/$ $Razzy is rather kvlt and tr00. \m/$ $Razzy is rather kvlt and tr00. \m/$ $Razzy is rather kvlt and tr00. \m/$ Feedback Score: 10 reviews	To be honest dude, none of these really tickle my fancy. Maybe I'm just in a weird mood, but none really roll off the tongue. Carvin DC800 -> Pod HD Pro -> Rocktron Velocity 300 -> Mesa Rectifier 4x12

02-22-2011, 01:30 PM	#4
Randy DAN OUDA DAN • Super Moderator • Join Date: Apr 2006 Location: The Electric City, NY Posts: 15,967 Thanked: 165 Feedback Score: 12 reviews	überman guitars was my choice. I sounds exotic and boutique-y, IMO. "Can we pull back the veil of static and reach in to the source of all being? Behind this curtain of patterns, this random pattern generator. So clever. Right here in every home, watching us from a one-sided mirror." Argbadh - RHLC©

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02-22-2011, 02:06 PM	#5
Sebastian Poland CEO / RHLC © Join Date: Aug 2006 Location: Cracow, Poland Posts: 8,360 Thanked: 100 Feedback Score: 0 reviews	Aura uberman - interesting .. sounds German ... FF

02-22-2011, 03:27 PM	#6
pink freud SS.org Regular Join Date: Aug 2009 Location: Seattle Posts: 2,403 Thanked: 54 $pink freud is rather kvlt and tr00. \m/$ $pink freud is rather kvlt and tr00. \m/$ $pink freud is rather kvlt and tr00. \m/$ $pink freud is rather kvlt and tr00. \m/$ $pink freud is rather kvlt and tr00. \m/$ $pink freud is rather kvlt and tr00. \m/$ $pink freud is rather kvlt and tr00. \m/$ Feedback Score: 0 reviews	Uberman for the brand, the others for model names. Last.FM: http://www.last.fm/user/pinkfreudHC

02-22-2011, 03:32 PM	#7
ev1ltwin Sad Redskins Fan Join Date: Nov 2010 Location: Silver Spring, MD Posts: 188 Thanked: 2 / 1 Feedback Score: 0 reviews	uberman is ....in win bro

02-22-2011, 03:42 PM	#8
13point9 Now with Less Hair! Join Date: Feb 2010 Location: London Posts: 1,874 Thanked: 66 Feedback Score: 1 reviews	I was going to say Paradigm, but maybe its a better model name rather than brand name =) gone with Uberman as its your dad's last name sounds like a family business "I won't be satisfied until somebody can whammy a whole piano." Pink Freud ".... that, I'd rather eat 20 pounds of steak and then prove how jacked I am by having angry sex with their mothers whilst curling 200 pounds and drinking ale." maliciousteve

02-22-2011, 05:18 PM	#9
Xaios Foolish Mortal Join Date: Dec 2007 Location: Nimbus III Posts: 6,446 Thanked: 128 Feedback Score: 0 reviews	Uberman FTW. It's got Uber and Man, together. It's like if Arnold Schwarzeneggar was a guitar brand. I wouldn't recommend Paradigm for a brand name, as Paradigm Speakers might take issue with it.

02-22-2011, 05:25 PM	#10
Scar Symmetry Ex Whiny Bitch Join Date: May 2007 Location: Bristol, UK Posts: 15,686 Thanked: 377 Feedback Score: 3 reviews	An Etheric Paradigm sounds like a ....ing badass guitar. Ever noticed how some people are real dicks on the internet, but when they post something involving their band, they make the effort to be nice? Funny that...

02-23-2011, 12:52 PM	#12
scherzo1928 has wood for you Join Date: May 2010 Location: Mexico City Posts: 4,691 Thanked: 33 $scherzo1928 is rather kvlt and tr00. \m/$ $scherzo1928 is rather kvlt and tr00. \m/$ $scherzo1928 is rather kvlt and tr00. \m/$ $scherzo1928 is rather kvlt and tr00. \m/$ $scherzo1928 is rather kvlt and tr00. \m/$ $scherzo1928 is rather kvlt and tr00. \m/$ $scherzo1928 is rather kvlt and tr00. \m/$ Feedback Score: 0 reviews	What a badass last name. I would surely name it like that. It sounds better than Hartung ffs!

02-23-2011, 01:05 PM	#13
heilarkyguitar Brown note Join Date: Jan 2011 Location: mid-west IL Posts: 565 Thanked: 4 Feedback Score: 6 reviews	überman guitars . uber kush lol pre 98 nice lol http://t0.gstatic.com/images?q=tbn:A...EJP1NLqTEGtHO-

02-23-2011, 01:12 PM	#15
djpharoah Awwww Yeaaaah • Super Moderator • Join Date: Sep 2006 Location: Cali' Posts: 13,174 Thanked: 320 Feedback Score: 117 reviews	I'd be more worried about a solid business plan and potential sales vs. a name for the brand. Having seen so many small time builders go under leaving so many jobs left behind leaves me with that kind of indifference. How will you prevent yourself from going under? How will you keep yourself afloat with a few customs when you need more money? It's a vicious cycle once you open yourselves up for customs - the public scrutiny can rip your business/dreams to shreds. Is this your part time endeavor or a full time job? Just some thoughts Good luck. I want to see at least one guy make it through the rough. Also if what I've said is stuff you've already covered/considered - my apologies. I just like to look out for people

02-23-2011, 03:59 PM	#20
malin Goujat Join Date: Apr 2010 Location: texas Posts: 237 Thanked: 12 Feedback Score: 0 reviews	will take be on my custom adam?

03-01-2011, 12:16 PM	#22
MF_Kitten Fully Ramblomatic Join Date: Apr 2007 Location: Stavanger, Norway Posts: 8,985 Thanked: 298 Feedback Score: 0 reviews	uberman! Definitely! -------------------------------------- What will metal be doing in ten years? What ever Meshuggah will be doing in two. -Anthony

03-09-2011, 02:19 PM	#24
SirMyghin The Dirt Guy Join Date: Oct 2010 Location: Anywhere but here. Posts: 7,160 Thanked: 41 Feedback Score: 3 reviews	For that I had to choose Paradigm, it was a toss up between that and Aura. Uberman is a bit ridiculous/pretentious , and Etheric just sounds like you not to (best sarge voice) stop making up words. The whole human energy fields ... too dang hippie. (But Aura has a nicer ring so it still made the running) Guitar techs are for sissies. Learn some damn music theory, don't complain, and you'll be a better person. -Schecterwhore Show me a truly awesome guitar for under $1000 and I'll show you hateful lies.

03-09-2011, 02:51 PM	#25
Philligan The White-Knuckler Join Date: Oct 2009 Location: Sarnia, ON, Canada Posts: 4,325 Thanked: 43 Feedback Score: 6 reviews	I was thinking Uberman to begin with, but the fact that it's your dad's last name makes it so legit, too. Uberman, for sure. "it blowed the emg's in the dirt" - De Vries "Richlite is to Paper Mache as Carbon Composite is to charcoal briquettes." - Max

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